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      <image:title>Journal - Why Milk Matters in Our Shaving Soaps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Why Milk Matters in Our Shaving Soaps - Make it stand out</image:title>
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      <image:title>Journal - Why Milk Matters in Our Shaving Soaps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Misconceptions about beard balm - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.aermeda.com/journal/aermeda-awards-2024</loc>
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    <lastmod>2024-03-14</lastmod>
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      <image:title>Journal - Aermeda -The Beauty Shortlist Awards 2024 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Aermeda -The Beauty Shortlist Awards 2024 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Aermeda -The Beauty Shortlist Awards 2024 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.aermeda.com/journal/what-is-beard-oil</loc>
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    <lastmod>2023-09-10</lastmod>
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      <image:title>Journal - What is Beard Oil? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What is Beard Oil? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What is Beard Oil? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What is Beard Oil? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What is Beard Oil? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.aermeda.com/journal/sustainable-choices</loc>
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    <lastmod>2023-09-05</lastmod>
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      <image:title>Journal - Our Sustainable Choices - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Our Sustainable Choices - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Our Sustainable Choices - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Our Sustainable Choices - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.aermeda.com/journal/whats-in-your-lather</loc>
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    <lastmod>2023-05-01</lastmod>
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      <image:title>Journal - What’s in your lather? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Journal - What’s in your lather? - Make it stand out</image:title>
      <image:caption>Muhle Companion Unisex Safety Razor</image:caption>
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      <image:title>Journal - What’s in your lather? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What’s in your lather? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - What’s in your lather? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.aermeda.com/journal/bastille-soap</loc>
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    <lastmod>2023-02-02</lastmod>
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      <image:title>Journal - Bastille Soap - Make it stand out</image:title>
      <image:caption>Muhle Companion Unisex Safety Razor</image:caption>
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      <image:title>Journal - Bastille Soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Journal - Bastille Soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Journal - Bastille Soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.aermeda.com/journal/glycerin</loc>
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    <lastmod>2023-09-10</lastmod>
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      <image:title>Journal - Glycerin in handcrafted soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Glycerin in handcrafted soap - Make it stand out</image:title>
      <image:caption>Muhle Companion Unisex Safety Razor</image:caption>
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      <image:title>Journal - Glycerin in handcrafted soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Journal - Glycerin in handcrafted soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Journal - Glycerin in handcrafted soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.aermeda.com/journal/colours-by-nature</loc>
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    <lastmod>2024-07-08</lastmod>
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      <image:title>Journal - Colours by nature</image:title>
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      <image:title>Journal - Colours by nature - Make it stand out</image:title>
      <image:caption>Muhle Companion Unisex Safety Razor</image:caption>
    </image:image>
    <image:image>
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      <image:title>Journal - Colours by nature - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Journal - Colours by nature - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Journal - Colours by nature - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Journal - Colours by nature - Make it stand out</image:title>
      <image:caption>Almond Milk, Turmeric and Apricot Scrub - Vegan</image:caption>
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      <image:title>Journal - Colours by nature - Make it stand out</image:title>
      <image:caption>Wild Kelp, Pumice &amp; Activated Charcoal - Exfoliating</image:caption>
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    <loc>https://www.aermeda.com/journal/changing-the-shaving-narrative</loc>
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    <lastmod>2022-07-28</lastmod>
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      <image:title>Journal - Changing the shaving narrative - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Changing the shaving narrative - Make it stand out</image:title>
      <image:caption>Muhle Companion Unisex Safety Razor</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/ed906004-101c-4040-a7ba-417485cc5216/unisex_companion_razor_muhle.jpg</image:loc>
      <image:title>Journal - Changing the shaving narrative - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/1658046755285-AAHN7RSVXHOW8N7MTNR1/unsplash-image-_XZRGKZj5UY.jpg</image:loc>
      <image:title>Journal - Changing the shaving narrative - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/e672bc4b-c028-44d0-8197-89c8d31bf20b/shaving_legs_milk_soap_aermeda_otago_new_zealand.jpeg</image:loc>
      <image:title>Journal - Changing the shaving narrative - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aermeda.com/journal/focus-milk-soap</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-07-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/1654912917747-YUFCPLEMYKW3N998LXAZ/Annatto-citrus-scrub-aermeda-brighton-dunedin-new-zealand.JPG</image:loc>
      <image:title>Journal - Focus on milk Soap</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/1e6180d4-b67e-4d00-ad6b-451a794e5f36/annatto_goat_milk_scrub_wash_aermeda_otago_new_zealand.jpg</image:loc>
      <image:title>Journal - Focus on milk Soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/6d039bfa-8880-4792-935f-9f6b28a41493/coconut_rice_milk_soap_unscented_aermeda_zealand.JPG</image:loc>
      <image:title>Journal - Focus on milk Soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/1656726612123-6MO9EKBQEQ6A2MB5LIPY/unsplash-image-f_GboRmilvw.jpg</image:loc>
      <image:title>Journal - Focus on milk Soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/3abd5429-d79a-42ab-bfee-089224c3b71f/Goat_milk_soap_bar_natural_lather_aermeda_new_zealand.jpeg</image:loc>
      <image:title>Journal - Focus on milk Soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/e2997c91-4ff3-44f9-a455-0c387f1368d9/bars_soap_on_rope_mix_aermeda_Jotago_new_zealand.jpeg</image:loc>
      <image:title>Journal - Focus on milk Soap - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aermeda.com/journal/aermeda-conception-one-step-at-a-time</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-07-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/9758ed36-37f0-4d00-8a67-356d9f81d8b5/flowers-in-dessert.jpg</image:loc>
      <image:title>Journal - Aermeda conception - one step at a time</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/82243b48-47af-45ec-8b79-706773bda9db/colours-natural-dessert.jpeg</image:loc>
      <image:title>Journal - Aermeda conception - one step at a time - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/5b14af58-cad1-4540-be67-17a636646e9b/california-pct-aermeda-journey-2015.jpeg</image:loc>
      <image:title>Journal - Aermeda conception - one step at a time - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/c4ecc101-11f1-4fdc-8f9d-e6dffbf8ed6d/sunrise-dessert.jpeg</image:loc>
      <image:title>Journal - Aermeda conception - one step at a time - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/62d65295-3020-4e6e-8959-531f1cd7a0b3/Aemeda+Soaps+-+About+us</image:loc>
      <image:title>Journal - Aermeda conception - one step at a time - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/39d94bc2-4abb-4b42-887d-a4410e1437d8/PCT-desert-aermeda-journey.jpg</image:loc>
      <image:title>Journal - Aermeda conception - one step at a time - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aermeda.com/journal/category/About+us</loc>
    <changefreq>monthly</changefreq>
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  </url>
  <url>
    <loc>https://www.aermeda.com/welcome</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2025-11-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/95d82b97-33b2-4fee-adb3-884b7c043e17/Award_winning_goat_milk_soap_aermeda.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/27ceb21e-4bae-4ebb-8973-4df3b715e5a1/BA_WIN_BEST+SOAP+BLK.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/fbbe7217-4f06-437a-9c79-b550f6474c03/best_beard_oil_New_Zealand_award+winning_aermeda.jpeg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/37d748d1-b7f2-48da-9522-05bbe45c17ed/Mens+-+BSL+-+Winner+-+2024.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/6b34acbd-72db-494e-a281-cd59277fdb50/Award_BEST_SUSTAINABLE_BRAND_Aermeda.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/1c8b0fa5-e5c6-4330-9600-ae82c0592b4a/BEST_BEARD_OIL_new_zealand_aermeda.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/c4110105-cbe4-4d64-b919-9a3f137eb874/BEST+OVERALL_MENS_PRODUCT_New_Zealand_Aermeda.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/bd945ee2-5c51-4e7b-97e7-64f38cdee264/Milk_shaving_soap_Aermeda+.jpeg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/1b0db55c-7fdf-4067-b092-3e7c142a5043/Mens+-+BSL+-+Winner+-+2024.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/81b15f4b-0bc5-4834-a324-977071beb448/goat_milk_soap_on_a_rope_bar_brighton_aermeda+copy.jpg</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.aermeda.com/our-story</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-06-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/a1717979-87de-4ea8-9f10-e7cd93a308bc/Jules_founder_CEO_Aermeda.jpg</image:loc>
      <image:title>Our Story - Our Founder</image:title>
      <image:caption>Aermeda was founded in Otago, New Zealand by health practitioner and academic researcher Dr Jules Lawrence. Her vision was to deliver sustainable luxury products using natural formulations that are better for our skin, better for the planet, whilst promoting a circular system to reduce waste. The transition from a career in medical research and academia to owning her own creative business did not follow any conventional business model. In 2015 Jules undertook a solo hike taking over 5 months and spanning 4250km from Mexico to Canada along the Pacific Crest Trail. Though the new business concept was yet to fully emerge, the seed was planted for creating something that embodied the things she was grateful for along the journey; the closeness to nature, the concept of simplicity, the art of taking things slowly and the act of carving out time to reconnect with yourself and others.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/800d9201-2058-4fcf-9b8d-87cc84adbc40/unscented_vegan_soap_coconut_rice_milk_aermeda.jpg</image:loc>
      <image:title>Our Story - The meaning of the name Aermeda (Air-me-da)</image:title>
      <image:caption>Aermeda is a nod to our founder’s Celtic roots. It is a modern version of Airmid, a Celtic Goddess of the Growing Greens of life, of Herbal Healing and Herbal Lore. The name Aermeda reflects the company’s guiding principles in blending modern ideas around ethical and natural products that are good for us and our planet with the traditional craft of soap making. Inspired by science and nature bringing luxury into the everyday.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/1681795237141-54QDWN506HND3YD1GEOS/Sublime_Facial+_Oil_luxiurious_feel_Aermeda-223.jpg</image:loc>
      <image:title>Our Story - Made with intention</image:title>
      <image:caption>The Aermeda philosophy is based on the simple concept that nature’s creations are best for our body.  Creating time for self-care is a fundamental part of our well-being; enabling us to  re-group both our mind and body. What better times to do this than during our daily routines?  All Aermeda hand crafted products are formulated to make you and your skin feel indulged. Our beautifully distinct range of aromas are created by blending essential oils to produce balanced subtle fragrances which evoke an emotive and evocative experience. Produced in small artisan batches, each unique Aermeda product has been thoughtfully conceived to have its own distinct purpose, enriching your self-care rituals  – be it a perfect start to the day or a relaxing deep cleanse.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/1685173435483-5E6ALP15PIXVIAQ5K7FU/aluminium_refill_beard_oil_aermeda.jpg</image:loc>
      <image:title>Our Story - Responding to a growing problem</image:title>
      <image:caption>Blending time-honoured practices, the highest quality natural ingredients and conscious craftsmanship that deeply respects the environment, Aermeda offer luxury products that are environmentally sound from the conception through to the ingredients, production method and packaging. Aermeda has made a commitment to adopt a method of ‘closed loop’ to ensure all our waste and packaging is either reused, repurposed or recycled.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/8de79a03-396d-45ab-9c7c-feacfbadac8f/Aermeda_dairy_goat_herd_Brighton_Otago.jpeg</image:loc>
      <image:title>Our Story - Aermeda’s conscious journey</image:title>
      <image:caption>We are transparent in sharing the ingredients we use in our products, our packaging and how you can reuse, recycle or compost every component. If possible, we look to support our community of small-scale local producers in all areas of our production. Our printing &amp; packaging are made on the Otago Peninsula while our soap contains milk contributed by our own small dairy goat herd and our free range chickens their eggs. We use the highest quality, plant-based ingredients and therapeutic grade botanical essential oils in all of our products that will be beneficial to your skin and considerate to our planet.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aermeda.com/shaving-milk-soaps</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-09-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/983b5fb0-53d0-438c-a252-4e2c15f9b157/milk_shaving_soap_tin_Aermeda.jpeg</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.aermeda.com/faqs</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-02-19</lastmod>
  </url>
  <url>
    <loc>https://www.aermeda.com/ingredients</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-08-31</lastmod>
  </url>
  <url>
    <loc>https://www.aermeda.com/terms-and-conditions</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-09-28</lastmod>
  </url>
  <url>
    <loc>https://www.aermeda.com/contact-us</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-08-23</lastmod>
  </url>
  <url>
    <loc>https://www.aermeda.com/our-stockists</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-12-19</lastmod>
  </url>
  <url>
    <loc>https://www.aermeda.com/soap-on-a-rope</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-08-24</lastmod>
  </url>
  <url>
    <loc>https://www.aermeda.com/wholesale-enquiries</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-07</lastmod>
  </url>
  <url>
    <loc>https://www.aermeda.com/face-oils-and-balms</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-12-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/1681796132337-LKRO7LZW46Z522SXF3SO/Premium_beard_face_oil_droplett_New_Zealand_Aermeda-513.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/6b34acbd-72db-494e-a281-cd59277fdb50/Award_BEST_SUSTAINABLE_BRAND_Aermeda.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/1c8b0fa5-e5c6-4330-9600-ae82c0592b4a/BEST_BEARD_OIL_new_zealand_aermeda.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/c4110105-cbe4-4d64-b919-9a3f137eb874/BEST+OVERALL_MENS_PRODUCT_New_Zealand_Aermeda.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/45914631-6fd4-4072-b00b-58cf5c5d5656/applying_sublime_facial_oil_new_zealandAermeda-137.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/35a9aac9-bd17-488c-b7c6-04054efcc5cb/beard_balm_otago_new_zealand_aermeda.jpeg</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.aermeda.com/sustainability</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-04-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/7b7d9f6d-ff0a-4b74-805f-4212d77d2e2e/BA_WIN_BEST+SUSTAINABLE+BRAND.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/d749daf4-99b2-4951-9bc3-2001815eb971/Mens+-+BSL+-+Winner+-+2024.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/3a89d479-b5f0-4f68-9923-bba4b821488b/beard_face_oil_stainlees_steel_bottle_Aermeda-1.jpg</image:loc>
      <image:title>Sustainability</image:title>
      <image:caption>Our Award winning Premium Beard and Face Oil and, our Sublime Facial Oil are presented in stainless steel ‘forever’ vessels that are durable and can be refilled infinitely. Stainless steel offers us a luxurious packaging option. It is one of the most environmentally friendly, safe and reusable materials available in our everyday life. Constructed with food grade stainless steel, our vessels offer us a real solution to realise Aermeda’s sustainability goal. Purchasing our aluminium bottle refills you can help us in our efforts. Once you have three clean empty refill bottles you can return them free of charge and we will reward you with15% off your next refill. They will be sterilised and repurposed, thus closing the loop. If damaged or, you choose not to return, they are 100% recyclable. Find out about our circular initiative</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/d0e20cde-b0ce-4ab4-90b6-d01ee346ec8a/selection_soap_on_a_rope_goat_plant_milk_aermeda_new_zealand.jpeg</image:loc>
      <image:title>Sustainability</image:title>
      <image:caption>Aesthetically pleasing and soft to the touch wet or dry, our ropes adhere to our principles for an environmentally sound product. Aermeda ropes are 100% cotton and made from recycled threads - no water, toxic chemicals or dyes are used in their production (Oeko-Tex certification). Recycled cotton textile is threaded to a dust and then mixed into specific proportions to make the desired shade. The fibres are then spun into the thread the rope is made of.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/583e6ed0-5b91-4a3c-9082-9d198b3512bb/FSC-packaging-compostable-aermeda-new-zealand.jpeg</image:loc>
      <image:title>Sustainability</image:title>
      <image:caption>Our product packaging is designed and printed in Otago, New Zealand. Constructed from FSC paper, conforming to exacting social and environmental guidelines means all Aermeda packaging is compostable.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/3abc0374-ddbb-4fc2-8efc-d7dbe5e32670/packaging_sustainable_aermeda_new_zealand.jpeg</image:loc>
      <image:title>Sustainability</image:title>
      <image:caption>Your order from Aermeda will arrive packed without excess in - fully compostable 100% paper packaging. Always looking to minimise waste, our closures are off cuts from our soap ropes!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6254a974e114984121c2bf7b/1e3c10e9-e765-4444-a21c-03a7ebdcb0ed/soap_on_a_rope_flatlay_milk_aermeda_new_zealand.jpeg</image:loc>
      <image:title>Sustainability</image:title>
      <image:caption>Sometimes packaging is not necessary so, to reduce waste, we offer all our soaps as ‘naked’ unboxed soaps. These are only available online and come with a small label with ingredients listed. This option will save you money, as well as unnecessary waste.</image:caption>
    </image:image>
    <image:image>
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    <loc>https://www.aermeda.com/shop/p/annatto-citrus-and-poppy-seed-scrub</loc>
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    <lastmod>2026-01-12</lastmod>
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    <lastmod>2025-12-17</lastmod>
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    <lastmod>2026-02-21</lastmod>
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    <lastmod>2026-02-18</lastmod>
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    <lastmod>2026-02-05</lastmod>
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    <loc>https://www.aermeda.com/shop/p/terrazzo-style-woodsy-wind-down-m6h</loc>
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    <lastmod>2026-03-22</lastmod>
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